Concept study Food & beverage
Neighbourhood café website
A concept study for an independent café — a menu the owner can update in minutes, opening hours that are always current, and directions one tap away on mobile.
Concept projects are self-initiated design studies. They are not client engagements, and the businesses shown are fictional.
Concept project. This is a self-initiated design study. The café is fictional and this is not a client engagement.
The problem we explored
Small food and beverage businesses often rely on social media posts or PDF menus that quickly go out of date. Customers searching on their phones want three things: what is on the menu, whether the café is open, and how to get there.
Our approach
- Mobile-first layout with opening hours, address and a map link at the top of the homepage
- Structured menu editing in TinaCMS — each item has a name, price, description and dietary tags, so the owner never has to format a table
- Seasonal specials that can be switched on and off without a developer
- Lightweight pages with optimised images, so they load quickly on mobile data
